Andre Harrell has always been a trailblazer. Be it as one half of early 80s rap duo Dr. Jekyll and Mr. Hyde, where the pair rocked sharp suits as opposed to the obligatory jeans, sports jerseys and baseball caps. And then in the mid 80s-mid-90s as president of Uptown Records, an imprint on MCA, which kick started the whole ‘ghetto fabulous’ movement and assisted in ushering in the mainstream’s unapologetic love affair with black culture as we currently know it, from the music, the fashion, the lifestyle and the swag.
The label also changed the music industry forever by introducing acts such as Mary J Blige, Jodeci, Guy, Heavy D and the Boys and Al B Sure, who, aside from becoming a success in their own right and carving their place in music history, became a blueprint for countless acts who followed. Uptown was also where Teddy Riley’s New Jack Swing sound first began to thrive. Andre is also responsible for giving Sean ‘Diddy’ Combs his start in the music industry when he hired him as an intern at Uptown Records in 1993. And contrary to urban myth he didn’t fire him, that was Uptown’s then General Manager Mark Siegel – but that’s another story for another time.
But back to Andre, who also bought us blue-eyed soul crooner Robin Thicke, and his most recent carnation as CEO of the relatively new Harrell Records, where acts include r&b male quintet Hamilton Park.
The primary reason for doing this interview is he is currently on the look out for some more acts to add to his stable. Which is why he has embarked on a fantastic and innovative global talent search project with Blazetrak, a web platform that provides direct video access to the world’s top professionals. From now through to November 30th, 2011 Andre will be accepting auditions via Blazetrak.com from artists and aspiring producer/songwriters. He will personally review each and every submission, and all entrants are guaranteed a video response/critique directly from Andre himself. Then, after reviewing all the entries, on 10 January, 2012 he will announce the winning recipient of a record deal or production/publishing deal. Already, the talent search is gaining some serious buzz, with multiple tweets going out from Diddy, Mary J. Blige, Jermaine Dupri, Russell Simmons and Robin Thicke on Twitter. Here’s what Andre had to say about the project, his history and impact in the music industry and the many artists and figures whose careers he is responsible for kick-starting.